Could buying one postcode over save you thousands on your new home?

Feel priced out of the most sought-after postcodes? New findings show that widening your search to neighbouring postcodes could dramatically boost affordability. Here we take a closer look.
one postcode over

Location may be the buzzword when it comes to house-hunting, yet looking just one postcode over could cut the cost of your purchase by up to 47%.

This is according to new research from Lloyds which shows that going just a short distance beyond the most sought-after areas can reveal far more affordable options for buyers.

The lender found that compared to properties in the priciest postcode in each region, homes in neighbouring postcodes that share its’ border are, on average, 28% cheaper.

In several parts of the country, the savings are even greater – reaching as much as 47% – suggesting buyers could make some significant savings by buying next door.

Which area offers the greatest saving?

The biggest postcode price gap is in the North East of England, the study found, where buyers could save almost half the cost of a home by looking just a little further afield.

Analysis by the lender reveals the average house price in the most expensive postcode, NE26 – which covers the seaside town of Whitley Bay – is £304,022. Properties here often command a premium.

Cullercoats Bay in Whitley Bay on the north east coast of England

Yet if you head just across the postcode boundary to NE24 – which includes the industrial port town of Blyth – the average price tag is £162,075.

Blyth coastline showing houses, a boat in the river, and wind turbines on the North Sea

That’s a saving of 47%, or £141,947, which clearly highlights how widening your search by just one postcode could significantly increase your buying power.

Savings can also be found across the UK

The North East isn’t the only place where buyers could make big savings by looking one postcode over.

  • In London, moving from NW3 (Hampstead and Belsize Park) to neighbouring NW2 (Cricklewood and Dollis Hill), could save buyers £232,419 – or 30%.
  • In Scotland, buyers could save £75,335 (20%) by choosing EH11, covering Gorgie and Stenhouse, instead of neighbouring EH3, which includes central Edinburgh and the West End.
  • In Wales, crossing from CF64, covering Penarth, Dinas Powys and Sully, into neighbouring CF63, which includes Barry, could cut the average purchase price by £82,519 (24%).
  • In Northern Ireland, buyers could save £31,075 (11%) by opting for BT16, which includes Dundonald, rather than neighbouring BT4, covering parts of East Belfast, such as Sydenham, Belmont and Stormont.
RegionPostcodeAreasAv Price£ saving% saving
Eastern EnglandAL5Harpenden, Kingsbourne Green£587,884
LU1South Luton and surrounding areas£351,742£236,14240%
East MidlandsNN12Towcester and surrounding areas£360,453
NN11Daventry and surrounding areas£300,112£60,34117%
Greater LondonNW3Hampstead, Belsize Park and surrounding areas£778,767
NW2Cricklewood, Dollis Hill and surrounding areas£546,348£232,41930%
North EastNE26Whitley Bay, Seaton Sluice£304,022
NE24Blyth and surrounding areas£162,075£141,94747%
Northern IrelandBT4East Belfast (Sydenham, Belmont, Stormont)£278,143
BT16Dundonald and surrounding areas£247,068£31,07511%
North WestWA14Altrincham, Bowdon and surrounding areas£403,621
M31Carrington, Partington£280,616£123,00530%
ScotlandEH3Central Edinburgh, including the West End£374,650
EH11Gorgie, Stenhouse and surrounding areas£299,315£75,33520%
South EastKT6Surbiton, Tolworth£625,840
KT9Chessington, Hook£453,441£172,39928%
South WestBS8Clifton, Hotwells and surrounding areas£510,864
BS20Portishead, Pill£385,281£125,58325%
WalesCF64Penarth, Dinas Powys, Sully£342,753
CF63Barry (including Cadoxton and Barry Docks)£260,234£82,51924%
West MidlandsCV32Leamington Spa (north) and surrounding areas£392,988
CV35Wellesbourne, Kineton and surrounding areas£343,030£49,95813%
Yorkshire and The HumberYO23York South Bank and surrounding areas£378,295
YO8 Selby and surrounding areas£243,001£135,29436%

Why it pays to look beyond the most sought-after areas

While neighbouring postcodes won’t always be directly comparable, this research clearly demonstrates that it can be a wise move to broaden the search beyond the ‘must-have’ locations. Doing so may open up a wider choice of homes within budget.

This can be especially helpful if you’re a first time buyer struggling to save a deposit while paying high rent.

Could buying next door affect your mortgage?

Buying one postcode over could reduce the cost of your new home. A lower purchase price could mean:


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Stay close without paying a premium

Extending your house-hunt to neighbouring areas could not only make buying a home more affordable, but also allows you to stay close to the transport links, jobs and amenities that attracted you to the location in the first place.

Do your research

Be diligent about doing your homework before making any decision – and putting in an offer – as a lower price doesn’t always mean better value.

It’s key to spend time researching the area to make sure it suits your needs.

Remember that neighbouring postcodes can have very different housing stock, communities and long-term appeal.

You need to make sure both the location – and the property – is right for you.

Need help working out what you can afford? Have a no obligation discussion with an award winning, fee-free mortgage broker at Mortgage Advice Bureau

Need mortgage advice?

Get fee-free mortgage advice from the award-winning expert advisers at Mortgage Advice Bureau.

Get mortgage advice now

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