The HomeOwner Survey 2018 - Issue, trends and how we feel about our homes

2 Contents About the HomeOwners Alliance.........................................................................................3 Introduction..........................................................................................................................4 Methodology ........................................................................................................................5 Key Findings........................................................................................................................6 The state of the housing market .................................................................................................. 6 Housing ladder broken at every step ........................................................................................... 7 The ‘pain points’ of selling ........................................................................................................... 7 Initiatives to improve the homebuying & homeselling process ..................................................... 7 Housing Concerns – top issues, trends, regional concerns .................................................8 Housing Concerns - top issues .................................................................................................... 8 Housing Concerns - long-term trends .......................................................................................... 8 Housing Concerns - year on year changes (2018 vs 2017) ......................................................... 9 Issues for Aspiring Homeowners ................................................................................................. 9 Regional Look at Housing Concerns ..........................................................................................10 Housing Ladder Broken at Every Step ..............................................................................12 Selling Pain-Points ............................................................................................................15 Initiatives to Improve Home Buying & Selling Process ......................................................17 Annex – Calculation Methodology .....................................................................................18 Calculation Notes .......................................................................................................................18 Annex - What the papers say – a selection of our media coverage...................................19